The Issues of your Performance
To be successful, your company must conduct 5 actions consistently.
To place your company in a position that will allow it to achieve the performance that will make it competitive in its market, it will inevitably go through the following five steps that must be conducted in synergy and consistency.
Companies inevitably undermine their performance if they don’t activate these five aspects of performance or if they activate them but without consistency.
Example: You decide of your strategy without taking into account the market, you communicate without having any added value to highlight, you act commercially without taking into account your strategy, etc.
THE STRATEGY THE ACTION
AN ATTRACTIVE OFFER TO BE DIFFERENT. ACUTE ACTION TO SELL.
KNOW AND UNDERSTAND ITS MARKET – KNOW TO MAKE THE RIGHT DECISIONS DOES YOUR COMPANY TAKE INTO ACCOUNT THE THREATS AND OPPORTUNITIES OF ITS MARKET TO MAKE OBJECTIVE AND RELEVANT DECISIONS?
CHOOSE ITS ADDED VALUES AND STRATEGY – CHOOSE HOW TO WIN DID YOU COMPANY DEFINE THE WAY IT WILL ACT WITH DIFFERENCE AND PERFORMANCE TO ATTRACT CUSTOMERS AND ACHIEVE ITS OBJECTIVES?
HAVE ALL THE RESOURCES OF ITS AMBITION – OPTIMIZE HUMAN RESOURCES TO ACTIVATE ITS STRATEGY DOES YOUR COMPANY HAVE ALL OF THE RESOURCES THAT WILL ENABLE IT TO IMPLEMENT ITS STRATEGY TO BE COMPETITIVE?
OPTIMIZE ITS IMAGE AND STRONGLY COMMUNICATE – COMMUNICATE TO SEDUCE IS YOUR COMPANY CLEARLY VISIBLE, IDENTIFIABLE AND IDENTIFIED, ARE ITS OFFER AND ITS ADVANTAGES CLEARLY EXPRESSED, IS ITS IMAGE STRIKING AND APPEALING?
SELL WITH EFFICIENCY AND RETAIN CUSTOMERS – SHARPEN ITS COMMERCIAL ACTION DOES YOUR COMPANY HAVE A METHODIC AND SYSTEMATIC COMMERCIAL APPROACH WHICH ENABLES IT TO RECRUIT, RETAIN AND DELIGHT CUSTOMERS?